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Yamaha Case Study

Yamaha Case Study Download

+345% YoY Growth on Amazon with Content Optimization and Advertising

In 2018, Yamaha re-entered the Amazon world after a short break, seeking a partner who would help them start out on top. The Yamaha Corporation is produces high-quality products ranging from motorbikes to musical instruments and consumer electronics. As they ventured into the Amazon world, we at factor-a became that partner and used our wide range of expertise, Amazon experience and know-how through a holistic approach that maximized Yamaha’s performance. factor-a provided Yamaha with every aspect of our full-service approach, from content creation and advertising to retail management, also accompanied by our strategic consulting, monitoring and reporting services.

This case will inform you:

  • How to use DSP and Search Advertising for the best possible product launch
  • How Yamaha achieved +345% YoY growth and +44% YoY ROAS in just a year with factor-a
  • How to create organic visibility in the extremely competitive consumer electronics market
  • …much more!

Download the Case

We at factor-a offer a number of services to support all businesses on Amazon and you can find out more via our homepage.

Any Questions?

We are trusted by more than 150 businesses worldwide. Our team of specialists are here to help solve all your problems and questions you have about how to succeed on Amazon. Feel free to contact us via this form or get in direct touch with Jakob Kruhöffer, Business Development Director.


Alice Gossrau


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